Business Management and Marketing
The Bachelor's degree programme in Business Management and Marketing prepares students for a professional career in business, business management and marketing in both domestic and international environments. The study programme is designed to provide students with the knowledge, theory and methodology of important disciplines in the field of management, business and marketing, which will enable them to apply themselves as experts in e.g. business operations management processes, business economics, marketing communications, e-commerce or business management. By completing the bachelor's degree programme, students will acquire knowledge, skills, competencies, attitudes and values for career opportunities in the field of business, management, commerce and marketing, which will enable them to hold lower and middle management positions in any organisation or to pursue independent entrepreneurial activities.
The learning outcomes and qualifications obtained by completing the programme of study meet the sector-specific professional expectations for the profession. On the domestic and European labour market, the graduate finds employment in the following positions (according to the National Qualifications System):
Business, marketing:
- Manager in marketing
- Public Relations Manager
- Wholesale Operations Manager
- Quality Manager
- Mystery shopper
- Manager of research, development and technical development in manufacturing
IT and Telecommunications:
- Information Technology Sales Manager
In the National Occupational Framework for Business, Marketing and Advertising, the following occupations correspond to the relevant level of the Slovak Qualifications Framework (level 6), which could be performed by a graduate of the Business Management and Marketing study programme:
- Product Specialist
- Specialist in business network development and coordination
- Manager in the field of marketing
- Specialist in marketing analysis and market research
- Strategic Buyer
In addition to the occupations and jobs indicated above, the qualifications obtained will enable graduates to pursue other occupations such as:
- manager of a business unit, department,
- business manager,
- marketing manager,
- product manager,
- service, sales or product representative or manager,
- price specialist,
- sales support specialist and manager,
- e-commerce professional and manager,
- digital marketing professional and manager,
- professional and manager for marketing communications and branding,
- marketing research professional,
- manager responsible for customer relations or public relations and other target groups,
- account manager in marketing and sales,
- business, marketing, brand or public relations consultant,
- media, marketing and business consultant,
- advertising executive.
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Conditions for admission to study in the 1st cycle of studies (Bachelor's degree):
The basic condition for admission to the study is the acquisition of a complete secondary education or a complete secondary vocational education, including the matriculation examination.
Admission to the Bachelor's programme is without an entrance examination. All applicants who apply to study at FMEO PU are ranked in order of admission to the relevant study programme to which they have applied (there is always only one rank for each given study programme) and will be admitted on the basis of their results on the matriculation certificate and the position in the order of admission assigned on that basis, within the limits set by the teaching capacity of the faculty. The applicant's overall position in the final ranking is calculated based on a set algorithm, which is published on the Faculty's website (https://www.unipo.sk/fakulta-manazmentu/informacie/uchadzaci/).
Automatically (outside of the evaluation and ranking formulas of the algorithm) all applicants who:
will be admitted.
- have been enrolled as a standard* student and have achieved an arithmetic grade point average of less than 1.5 on the matriculation certificate at any secondary school;- were enrolled in studies and have taken the optional SCIO test (more at www.scio.cz) "General study prerequisites" (or Municipal study prerequisites), where they achieved an arithmetic average of percentiles equal to or higher than 50. Naturally, proof of completion of secondary education must also be provided.
In both of the above cases, if the applicant does not prove his/her grade in Slovak language on the basis of the matriculation examination (among applicants matriculating abroad), he/she can be admitted only after successful completion of the verification of language proficiency at the Faculty of Management, Economics and Business of the PU in Prešov.
* Those applicants who have submitted their matriculation certificate in the admission procedure, in which specific grades for individual subjects are indicated and the name of the secondary school attended is also indicated, may be considered as standard applicants.
Required documents:
1) A properly and completely completed electronic application form for studies submitted through MAIS (https://www.unipo.sk/cvtpu/hlavne-sekcie/MAIS/intro/), including the attachments listed in the following paragraphs.
2) Officially certified photocopy of the matriculation examination certificate, which must be sent by post or delivered in person to the FMEO PU, no later than 17.6.2026.
- Candidates who will take the matriculation examination in sch. 2025/2026, immediately after the matriculation examination shall send or personally deliver to the address of FMEO PU an officially certified copy of the matriculation certificate with grades.
- Applicants who graduated from secondary school outside the territory of the Slovak Republic are obliged to deliver translated and certified documents on the attainment of full secondary education with a matriculation diploma or full secondary vocational education with a matriculation diploma and at the same time Decision on recognition of the equivalence of documents on education for the purpose of continuation of studies (the so-called "Decision on recognition of the equivalence of documents on education for the purpose of continuation of studies" (the so-called "Decision on recognition of the equivalence of documents on education for the purpose of continuation of studies"). (Information from the Department of Education regarding the recognition of educational documents is available at: https://www.russ-po.sk/949-sk/nostrifikacie-uznanie-dokladov-o-vzdelani/).
3) Structured curriculum vitae (in the case of e-application, it must be uploaded as an attachment to the e-application).
4) Proof of payment of admission fee (in case of e-application, it is required to be uploaded as an attachment to the e-application).
If all the required documents are not submitted by the deadline, the application will be included in the 2nd round of the admission procedure.
If the applicant for bachelor's studies does not show such a matriculation certificate on which one of the subjects passed is withSlovak language (this is especially the case for foreign applicants), he/she is required to undergo LANGUAGE ASSESSMENT OF LANGUAGE ABILITY to study the bachelor's study programme in Slovak language at the faculty.
Certification of linguistic competence to study the study programme in the Slovak language cannot be replaced by any certificates in the Slovak language. If the applicant fails the verification of linguistic competence to study the study programme in the Slovak language, he/she will not be admitted.
An applicant who fails to present a standard school leaving certificate, i.e. Such a certificate, which contains specific grades for individual subjects and at the same time the name of the secondary school attended (especially for foreign applicants), is obliged to take the DIFFERENCE TEST, which fulfils the role of a test of general study prerequisites, which is carried out from a selected part of the basic curriculum of the Slovak grammar school, namely from the part in the subject Civics - Fundamentals of economics and economics. All topics of the differential test of the above mentioned selected part of the basic curriculum from the above mentioned subject will be published on the faculty's website in the section Education/Information for applicants (https://www.unipo.sk/fakulta-manazmentu/informacie/uchadzaci/). If an applicant has passed the differentials test and the matriculation certificate submitted by the deadline contains the matriculation marks, the matriculation certificate submitted by the applicant will be taken into account for the purpose of ranking for admission. Specific cases will be considered separately by the committee set up for this purpose.
A candidate may take the language proficiency test and the differential test only once during the entire admission procedure for the academic year 2025/2026 (even in the case of applications for several study programmes) only on one of the following dates:
Deadlines for the verification of linguistic competenceto study a Bachelor's study programme in the Slovak language (applies ONLY TO THOSE applicants for Bachelor's studies who have NOT passed the matriculation examination also in the subject Slovak language):
- 24.04.2026 after 11.00 a.m.
- 05.05.2026 after 11.00 h.
- 22.05.2026 after 11.00 h.
- 10.06.2026 after 11.00 h.
Deadlines for the Differential Test for Bachelor's Degree Applicants (applies ONLY to those applicants who have submitted a matriculation certificate which DOES NOT INCLUDE THE NAME of the secondary school attended and/or which DOES NOT INCLUDE THE MARKS of the matriculation examination):
- 24.04.2026 at 9.00 a.m.
- 05.05.2026 at 9.00 a.m.
- 22.05.2026 at 9.00 a.m.
- 10.06.2026 at 9.00 a.m.
If an applicant is required to take both tests (Language Proficiency Test and Differentiation Test) under the admission requirements, he/she may take them on the same day.
Invitation for the Verification of Language Proficiency and for the Differentiation Test together will be sent by the faculty to the applicant at least 14 days before the date of the procedure.
Applications from candidates who do not attend either of the above dates will be included in the 2nd round of the admission procedure, in which case information will be sent electronically to the candidate's email address.
Final Information:
Deadlines for submitting the application form for the relevant course are given in the introduction to this document. The electronic application form (or paper application form) must be submitted fully completed, including attachments, by the deadline specified. Applicants are kindly requested to include their own e-mail address and telephone number in the application form. In case the applicant fails to submit all the required documents related to admission to the study by 17.06.2026, his/her application for the study will be included in the 2nd round of the admission procedure. Applicants shall pay the administrative fee for the admission procedure only once for each application, by bank transfer or postal money order, and proof of payment of the fee must be submitted electronically with the online application. In the event of a transfer of an application from Round 1 to Round 2, no fee shall be payable.
A decision on the results of the admission procedure will be made in writing within 30 days of verification that the conditions (including legislative conditions) for admission have been met.
Admission to the study is decided by the Dean of the Faculty on the proposal of the Admissions Committee. The members of the admissions committee are appointed by the dean of the faculty.
A candidate who has received a decision of non-admission may submit an application for a review of this decision. The application shall be submitted to the Dean of the Faculty within eight days from the date of receipt of the non-admission decision.
Further information regarding the admission of applicants to the Bachelor's programme will be published on the Faculty's website (https://www.unipo.sk/fakulta-manazmentu-ekonomiky-a-obchodu), which we recommend to monitor permanently.
Additional information
An electronic form of application is submitted to the Faculty of Management, Economics and Business of the University of Prešov (hereinafter referred to as "FMEO PU"). FMEO PU accepts e-applications submitted via MAIS - Modular Academic Information System (https://www.unipo.en/cvtpu/hlavne-sekcie/MAIS/intro/), in the "Electronic Application" section, into which it is necessarytobelectronically insert the necessary attachments: a structured CVand proof of payment of the application processing fee. Naturally, a paper application submitted on an official form with the appropriate attachments and the applicant's signature is also accepted.
When applying for several study programmes at FMEO PU it is necessary to pay the application fee for each application.
The admission fee must be paid by bank transfer. The confirmation of payment is the bank's confirmation of the transfer (in the case of payment by internet banking, the confirmation of the payment made, not the confirmation of the order for payment). Applicants are requested to indicate the variable symbol correctly. The payment receipt must be attached to the application form. The admission fee is non-refundable.
Conditions for international students
In the event that a candidate for bachelor's studies does not show such a matriculation certificate on which one of the subjects passed is withSlovak language (this is especially the case for foreign applicants), he/she is required to undergo VALIDATION OF LANGUAGE ABILITY to study a bachelor's study programme in Slovak language at the faculty.
Certification of linguistic competence to study the study programme in the Slovak language cannot be replaced by any certificates in the Slovak language. If the applicant fails the verification of linguistic competence to study the study programme in the Slovak language, he/she will not be admitted.
An applicant who fails to present a standard school leaving certificate, i.e. Such a certificate, which contains specific grades for individual subjects and at the same time the name of the secondary school attended (especially for foreign applicants), is obliged to take the DIFFERENCE TEST, which fulfils the role of a test of general study prerequisites, which is carried out from a selected part of the basic curriculum of the Slovak grammar school, namely from the part in the subject Civics - Fundamentals of economics and economics. All topics of the differential test of the above mentioned selected part of the basic curriculum from the above mentioned subject will be published on the faculty's website in the section Education/Information for applicants (https://www.unipo.sk/fakulta-manazmentu/informacie/uchadzaci/). If an applicant has passed the differentials test and the matriculation certificate submitted by the deadline contains the matriculation marks, the matriculation certificate submitted by the applicant will be taken into account for the purpose of ranking for admission. Specific cases will be considered separately by the committee set up for this purpose.
A candidate may take the language proficiency test and the differential test only once during the entire admission procedure for the academic year 2025/2026 (even in the case of applications for several study programmes) only on one of the following dates:
Deadlines for the verification of linguistic competenceto study a Bachelor's study programme in the Slovak language (applies ONLY TO THOSE applicants for Bachelor's studies who have NOT passed the matriculation examination also in the subject Slovak language):
- 24.04.2026 after 11.00 a.m.
- 05.05.2026 after 11.00 h.
- 22.05.2026 after 11.00 h.
- 10.06.2026 after 11.00 h.
Deadlines for the Differential Test for Bachelor's Degree Applicants (applies ONLY to those applicants who have submitted a matriculation certificate which DOES NOT INCLUDE THE NAME of the secondary school attended and/or which DOES NOT INCLUDE THE MARKS of the matriculation examination):
- 24.04.2026 at 9.00 a.m.
- 05.05.2026 at 9.00 a.m.
- 22.05.2026 at 9.00 a.m.
- 10.06.2026 at 9.00 h.
If an applicant is required to take both tests (Language Proficiency Test and Differentiation Test) under the admission requirements, he/she may take them on the same day.
Invitation to the Verification of Language Proficiency and the Differentials Test together will be sent by the faculty to the applicant no later than 14 days before the date of the procedure.
Conditions of admission without the entrance exam
Coordinator for students with specific needs
Applicants with specific needs are advised to contact the Coordinator for Students with Specific Needs before applying (more information on the Faculty's website under Education/Students with Specific Needs: https://www.unipo.sk/fakulta-manazmentu-ekonomiky-a-obchodu/specifickymi-potrebami/)
without entrance exam
-
Apply the application for study
31.05.2026
-
Send certificate to
17.06.2026
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We will send you all the information about important events and deadlines.
- CV (electronic form)
- (electronic form)
- (paper form)
Standard length of study: 790 €
application form: 30 €
E-application form: 30 €
Account number: 7000199613/8180
IBAN - SK89 8180 0000 0070 0019 9613
SWIFT - SPSRSKBA
Variable symbol: indicate the applicant's birth number (without slash)
(The name and surname of the applicant must be indicated in the message to the recipient or in the note)
Address of the payee:
University of Prešov
Faculty of Management, Economics and Business
Konštantínova 16
080 01 Prešov
*************************
Applications should be sent to:
University of Prešov
Faculty of Management, Economics and Business
Konštantínova 16
080 01 Prešov
Always up-to-date news about university University of Presov in Presov on your email.
We will send you all the information about important events and deadlines.
| Za akademický rok | Počet podaných prihlášok | Počet prijatých uchádzačov | Počet zapísaných uchádzačov |
|---|---|---|---|
| 2025/2026 | 63 | 57 | 45 |
| 2024/2025 | 88 | 80 | 51 |
| 2023/2024 | 68 | 67 | 36 |
Responsibility for content:
Mgr. Marcela STRÍŠOVÁ
Aktualizoval:
Mgr. Marcela STRÍŠOVÁ (marcela.strisova@unipo.sk)
Last update: 30.04.2026 16:46
